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Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology Series: A Series Sponsor) Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology Series: A Series Sponsor) by Eddie M. Clark, Timothy C. Brock, David W. Stewart

Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology Series: A Series Sponsor)

by Eddie M. Clark, Timothy C. Brock, David W. Stewart


ISBN 13: 9780805807561

Format: Hardcover (338 pages)
Publisher: Psychology Press
Published: 01 Oct 1993

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